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About

Our purpose

getting better together

Mission
Vision

Our Mission

At the heart of all that we do is PEOPLE, being human, being present and being invested in others Purpose. Everyone has their own unique Why, our reason for being is to deliver on that Purpose.

Our Gym is Your Gym. Together, we can be better than ever.

Our Vision

We believe fitness ignites the journey to a better self. Our vision is to create distinctive gyms filled with fun experiences where everyone is inspired to grow and feels a sense of belonging to the pride.

Our Values

ROAR WITH PRIDE

We're proud to be part of the pride. We stand for togetherness, kindness, and respect.

IMPROVING EVERY DAY

We aren't striving for perfection, but we can always be better. Whether that's by taking ownership, embracing feedback, or seeing problems as opportunities.

WIN TOGETHER

We pursue excellence and win as a team. We're passionate about driving results for our clients – their success is our success.

HEART OF A LION

Impacting with heart and caring deeply is why we get out of bed. We are committed to the mission and here to make a difference.

BRING THE FUN

Our positive energy fuels positive change. We're proud of our ability to improve people's lives today, for a stronger tomorrow.